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Craig "Bubba" Norton

Craig "Bubba" Norton Profile Photo

Founder of A Better Boat

Craig “Bubba” Norton is a nationally certified interventionist, sober companion, and sober coach. He has also been trained and certified as a sober transport.

Bubba has been an active member of the recovery community since 1987. For the past twelve years, Bubba has spent his free time relentlessly sharing his experience, strength, and hope with addicts and alcoholics who found themselves in the Texas Department of Criminal Justice system.

Life After Putting a Pistol To My Head 3 Times & Being a Recovery Speaker While Quietly Addicted to Opioids
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Feb. 21, 2026

Life After Putting a Pistol To My Head 3 Times & Being a Recovery Speaker While Quietly Addicted to Opioids

Craig “Bubba” Norton was first exposed to addiction when his mother died from alcoholism in 1982. His father later entered treatment, and during a family program Craig realized at age 20 that he was also an alcoholic. After moving from North Carolina to Texas, his drinking escalated, leading to three DWIs and jail in 1987, where he decided to seek help. He found early stability through work and AA but later stopped going to meetings, believing he was cured. Although he stayed abstinent for a tim...